Sarah Jordan

If you tune into 102.3 The MAX middays, you’ll hear Sellersburg resident Sarah Jordan on the Louisville-based station. Whether dishing about celebrities – she was on the red carpet at the Grammys this year and rubbed shoulders (literally) with several stars – or keeping listeners up-to-date about important information, Sarah always sounds like she’s that one friend you can always count on to be by your side.

Raised in Floyds Knobs, Sarah graduated from Floyd Central High School, where she participated in the award-winning theatre arts and orchestra. “It was such a small town community. You knew everybody and felt safe. You didn’t have to lock your doors,” she recalled.

Sarah and her husband, Brian, originally lived in Jeffersonville, but built a home and moved to Sellersburg a year ago with their son, Camp, who will become a big brother sometime in May.

These days, there is much to celebrate for Sarah, so we asked her to share the love and help us extol the virtues of Southern Indiana, too. She also offered her insight about why some people are hesitant to cross the bridge.

“We have the best homemade ice cream joints around here, and restaurants are a reason why I can get people from Louisville to cross the bridge.”

“I was a Kentucky Derby Festival (KDF) Princess in 2009, and I remember them being very clear to me: ‘You are not from Louisville, you are from Southern Indiana.’ … I was so used to telling people I was from the Louisville area, but (KDF) was like, ‘It’s so nice to have a Southern Indiana representative.’ That’s when I started to really be aware of how much that I needed to tell people I’m from here.”

“The New Albanian (Pizzeria and Public House) has the best pizza in the city and a beer selection unlike any other.”

“Falls of the Ohio (State Park) is the real waterfront because you get to actually see the city. The best pictures, the best views of Thunder (Over Louisville) are actually on the Indiana side.”

“Whether you’re a kid going to pick a pumpkin or an apple for the first time, or you’re going out with your friends to listen to music and do some wine tasting, Huber’s is fun for everyone.”

I think people are hesitant to cross the bridge “because they’re not familiar with what it is. Maybe it’s because Indiana has such a small-town feel. Everybody knows everybody and if you don’t know somebody, I guarantee you know somebody who knows each other. You have some sort of mutual friends. People give me such a hard time because I live over the bridge, and I probably live closer to downtown than you do. As Hoosiers, we have to drive across the bridge for certain things. We work over there or we shop over there. But people from Louisville don’t necessarily see the things that they need to cross the bridge for. So when they come over here, they say the roads are confusing or … they only come to get their pumpkins in the fall.”


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